Larry's Hard Lemonade Joins Sieg In 2019

SUGAR HILL, Ga. (January 31, 2019) – RSS Racing is pleased to welcome Larry’s Hard Lemonade as the primary sponsor for the #39 Chevrolet Camaro for five NASCAR XFINITY Series races in 2019. The green and yellow colors will adorn the #39 car starting at Daytona International Speedway for the season opening race. Additionally, Larry’s will be the primary sponsor for Sieg at  Richmond Raceway, Daytona in July, and the season finale at Homestead Miami Speedway.

Ryan Sieg returns to the XFINITY Series in 2019 driving for his family owned #39 car. The team will have additional sponsorship from Code Rum, Lombard Brothers Gaming, Alabama Soda Blasting, Night Owl Contractors, Midstate Basement Authorities, Mike D’s BBQ, and Twiford Electrical.  

Veteran crew chief Mike Ford will again lead the team in 2019. Ford lead Ryan Sieg to his appearance in the inaugural XFINITY Chase in 2016 where Sieg finished the season 9th in the standings. Kevin “Cowboy” Starland also returns to RSS for his seventh straight year as the competition director.

CEO of Larry’s Hard Lemonade Vic Reynolds had the following to say about the sponsorship of the Sieg. “It is with unparalleled excitement and pride that we are able to partner again this year with the Ryan Sieg, #39 Racing Team.  The Original Larry’s Hard Lemonade Brewing Company consider ourselves very lucky to be a part of this remarkable team of extraordinary professionals.  Come share in our excitement at our locations in Yorktown, Virginia and the CHAOS Corner at the Richmond International Raceway Powered by Larry’s Hard Lemonade.  We’ll see you at the track and remember, “When Life Handed Us Lemons, We Turned Them Into Beer” which we are lucky enough to say goes as fast as Ryan.  GO #39, We Don’t Quit!”

Driver Ryan Sieg commented “I’m so happy to have Larry’s Lemonade joining our team in 2019. We made some big improvements to our team this off season and I’m excited to get to Daytona and show off this great looking ride”.

Additional driver and sponsor announcements are set for the coming weeks.

About Larry’s Hard Lemonade:

One day at one of Larry’s famous backyard parties he busted out a concoction that he dubbed “Larry’s Lemonade” and served it up to family and friends. Larry’s Lemonade was an instant hit and after receiving high marks from everyone, Larry knew he was onto something.  Larry’s creation first found its way throughout Hampton Roads, VA to the Outer Banks of North Carolina and now to you.  Larry insists to this day that had it not been for the support of his inner circle of Lemons the world would never get to know The Original Larry’s Hard Lemonade®.